Private Label

New assortment of private label products to be offered throughout the summer

A number of cereals, granolas, instant oatmeal and oats are now available from company's private brand

90% of executives say private brands are important to their organizations

New private brand offers shoppers an affordable way to find clean-label products for their everyday lives

California-based grocer adds new products to its Oliver's Own store-brand product assortment

YouGov poll conducted for Progressive Grocer also shows inflation remains a top concern

Persistent inflation affects several aspects of company’s Q1 performance

Grocer creates overarching brand for Signature products

Initial launch of Gelson's Artisan Ice Cream includes 7 flavors ranging from Burgundy Cherry to Sea Salt Caramel

Quality, relevance, experience and convenience also key factors: FMI

Findings appear in special dunnhumby report